Justt Targets Franchise Sector With Ron Feldman Partnership and IFA Push

New updates have been reported about Justt.

Justt, an AI-driven chargeback and dispute management platform, has formed a strategic partnership with franchise veteran Ron Feldman, CFE, to expand its footprint in the franchising sector and address rising payment leakage across multi-unit systems. Feldman will help Justt tailor a franchise-centric operating model that standardizes dispute workflows for both franchisors and franchisees, aiming to recover revenue currently lost through chargebacks, disputes, and preventable refunds.

The company has also joined the International Franchise Association and will showcase its franchise offering alongside Feldman at the IFA Annual Convention in Las Vegas from Feb. 23–25, 2026, signaling a concerted push into this channel. Justt’s platform automates end-to-end dispute operations, uses ROI-based recommendations on whether to contest or accept disputes, and provides centralized visibility for multi-location brands, positioning it as an efficiency and margin tool at a time when franchise unit economics face pressure from higher fees and operational complexity.