According to a recent LinkedIn post from Guardz, the cybersecurity company is highlighting a new partnership with Channel Sales .PRO, a consultancy with extensive experience in building managed service provider, or MSP, businesses and channel programs. The post indicates that the collaboration is aimed at leveraging Channel Sales .PRO’s channel expertise to strengthen Guardz’s presence in the global MSP ecosystem.
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The company’s LinkedIn post suggests that the partnership is focused on expanding the Guardz partner community and enabling more MSPs to offer cybersecurity services to small and medium-sized businesses, or SMBs, without adding complexity to their technology stacks. This emphasis on simplicity and scalability may position Guardz to capture additional recurring revenue streams through MSP-led security offerings.
The post further implies that by increasing the number of partners, Guardz could drive broader adoption of its cybersecurity solutions among SMBs, a segment often underserved in terms of security investment. If successful, this strategy could enhance Guardz’s competitive standing in the MSP-focused cybersecurity market and support longer-term growth through a larger, more active channel network.