Grow Therapy Names First CFO After $150 Million Series D at $3 Billion Valuation

New updates have been reported about Grow Therapy.

Grow Therapy has appointed Seth Bressack as its first Chief Financial Officer, reinforcing its finance leadership following a $150 million Series D round that valued the mental health platform at $3 billion. Bressack will oversee financial strategy and capital allocation as Grow scales its networked care model and consolidates its position as one of the fastest-growing health platforms in the Americas.

Reporting to CEO and Co-Founder Jake Cooper, Bressack is tasked with tightening financial planning, enhancing operating discipline, and supporting expansion with insurers, employers, and health systems. His mandate includes sharpening investment decisions as Grow rolls out new employer-focused offerings, deepens integrations with primary care partners, and expands digital tools to improve the path from screening to treatment.

Bressack joins from Shopify, where as Vice President of Finance he helped guide multi-billion dollar investments in marketing, sales, partnerships, and infrastructure during a period when the company’s business scaled roughly sevenfold. At Grow, he is expected to apply this experience to modernize financial reporting, improve unit economics, and support future fundraising or strategic options, while ensuring marketing efficiency and pricing strategy reinforce long-term profitability.

The CFO transition comes as Grow launches an enterprise solution aimed at overhauling traditional employee assistance programs by linking company-paid visits directly to insurance-covered care with the same provider. This reduces churn and friction in care continuity, potentially increasing lifetime value per client and strengthening the company’s value proposition to large employers and payors.

Grow is also deepening integrations with primary care groups to streamline referrals and share clinical context, an approach that could increase referral volume and embed the platform more tightly into the care delivery ecosystem. The company continues to invest in clinically guided AI, including AI-assisted tools for providers and an AI journaling capability for clients, which may improve engagement, outcomes, and operational leverage.

Cooper emphasized that adding a seasoned finance leader at this stage enables more precise planning and long-term company building, positioning Grow to deploy its $328 million in total capital raised with greater focus. With a network of 26,000 in-person and virtual providers and insurance coverage access for approximately 220 million Americans, Grow’s enhanced finance function is set to underpin its next phase of scale, strategic partnerships, and potential future capital markets activity.