According to a recent LinkedIn post from Flank, the company is drawing on eight years of work with hundreds of general counsels and legal operations leaders to articulate a structured set of principles for running a legal team. The post positions these principles, described as deliberately opinionated, as a framework to challenge and refine existing legal operations assumptions.
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The post suggests Flank is seeking to formalize its accumulated know-how into a repeatable methodology, branded as the “Flank method,” which could enhance its differentiation in the legal operations technology and services market. For investors, this move may signal an emphasis on thought leadership and standardized practices that could support scalable productization, stronger client retention, and potential pricing power over time.
By encouraging legal teams to use the principles as a “red team” for their current ways of working, Flank appears to be targeting more strategic engagements with in-house legal departments. If the methodology gains traction among GCs and legal ops leaders, it could expand the company’s addressable market and reinforce its positioning as a partner in legal transformation rather than a point-solution vendor.