Eppo Expands Experimentation and AI Community Events With London and Austin Conferences

According to a recent LinkedIn post from Eppo, the company is collaborating with Speero on two experimentation-focused “un-conferences” in 2026. The first event, Circus London, is positioned as an AI-centric conference for experimentation leaders and is scheduled for May 11 and 12.

The post highlights curated small-group discussions with peers from large enterprises such as Microsoft, American Express, NBCUniversal, the BBC, Huel, Mozilla, and Just Eat Takeaway. It also notes keynotes from senior experimentation leaders at Etsy and Zalando, as well as academic participation from Northeastern University.

The content suggests Eppo is investing in thought-leadership and community-building around experimentation and AI, which may support brand visibility among enterprise decision-makers. Strong participation from major global brands could enhance Eppo’s credibility in the experimentation ecosystem and potentially aid in enterprise customer acquisition.

The post also references plans to reprise a similar event format in Austin in October, indicating an ongoing events strategy rather than a one-off initiative. For investors, this may imply continued spending on marketing and ecosystem development, with potential long-term benefits in pipeline generation and deepening of relationships in the U.S. and European markets.