A LinkedIn post from Gladly highlights a Modern Retail article that examines how three consumer brands, Pact, MaryRuth’s, and Ollie, have repositioned customer experience from a cost center to a revenue-generating function. The post notes that the piece explores business cases, missteps, and frameworks used to link CX initiatives to financial outcomes.
Meet Samuel – Your Personal Investing Prophet
- Start a conversation with TipRanks’ trusted, data-backed investment intelligence
- Ask Samuel about stocks, your portfolio, or the market and get instant, personalized insights in seconds
According to the post, representatives from these brands are expected to discuss these transformations in more depth at GladlyConnectLive, scheduled for May 4–6 in Atlanta. For investors, the focus on CX as a revenue driver and the promotion of a dedicated event suggest that Gladly is positioning its platform and ecosystem around measurable ROI in customer experience, which may support its competitive differentiation in the CX and AI-enabled support software market.