According to a recent LinkedIn post from Clay, the company is co-hosting a one-day, in-person hackathon in London with OpenAI focused on MCP-based workflows, tools, and agents for AI-driven go-to-market (GTM) use cases. The event targets builders, founders, and developers, with applications accepted on a rolling basis until February 27 and capacity described as limited.
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The post suggests Clay is positioning itself deeper in the AI GTM ecosystem by aligning its platform with OpenAI’s MCP framework and engaging a curated group of technically skilled and revenue-focused participants. For investors, this collaboration and community-building effort may signal product-led growth ambitions, increased developer adoption, and stronger integration into enterprise sales and RevOps workflows.
As shared in the LinkedIn post, all participating teams will receive OpenAI and Clay credits, as well as on-site technical support from both companies’ teams during the March 3 event. This incentive structure could lower experimentation costs for prospective users, potentially driving higher platform engagement, more sophisticated use cases, and a pipeline of customers that view Clay as a core component of AI-enabled sales operations.