According to a recent LinkedIn post from Cinareo Solutions Inc, the company is participating in the upcoming Contact Centre Strategies Summit hosted by Customer Experience Canada. The session is set to focus on why seemingly solid capacity plans often fail under real-world operating conditions in contact centers.
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The post highlights that Cinareo’s CEO, Karen Elliott, will appear on stage with Justin Hurdle, Director of WFM & Operational Performance at Bill Gosling Outsourcing. Their discussion is framed around what experienced leaders do differently when operational stakes are high.
According to the post, key themes will include how increased data volumes can sometimes reduce decision-maker confidence and expose hidden costs from rework and misalignment. The session also aims to explore methods for restoring trust in planning outputs and improving decision readiness.
The content suggests Cinareo is positioning its expertise beyond technical tools toward the governance and communication of capacity planning in contact centers. For investors, this emphasis on thought leadership in workforce management and capacity planning may support brand visibility, strengthen relationships with enterprise buyers, and potentially enhance the company’s competitive standing in the contact center technology and services market.
The event is scheduled for Feb. 24 at the Contact Centre Strategies Summit, indicating near-term exposure to a targeted audience of operational and CX leaders. While no direct financial metrics or commercial deals are mentioned, participation in such forums can serve as a pipeline-building and positioning activity in a niche, B2B-driven segment.