Certify Targets ASC Demand Ahead of Leapfrog Public Ratings

According to a recent LinkedIn post from Certify, nearly 4,000 ambulatory surgery centers (ASCs) are expected to receive public ratings starting in July, with the Leapfrog ASC Survey 2.0 deadline approaching on June 30. The post suggests that participating ASCs can influence how their quality, safety, and patient experience data are represented versus being evaluated solely on Centers for Medicare & Medicaid Services (CMS) data.

The company’s LinkedIn post highlights operational challenges ASCs may face in meeting these reporting requirements, including inconsistent data capture, variable documentation across workflows, and misaligned intake and check-in processes. It indicates that these gaps can make it difficult to reconstruct needed quality data later, which could affect public ratings and, in turn, payer and patient perceptions.

As shared in the post, Certify positions its CERTIFY Health platform as a way to embed Leapfrog-relevant data capture into daily ASC operations, automating intake, eConsent, documentation, and patient feedback workflows aligned with OAS CAHPS. The post also points to multi-site reporting standardization and real-time dashboards for clinical and operational key performance indicators as tools to identify and manage risks before they influence public scores.

For investors, the post suggests rising demand for digital health and workflow solutions that help ASCs manage quality reporting and public transparency pressures. If ASC operators increasingly view robust reporting infrastructure as essential to protecting reputational and reimbursement outcomes, Certify could see expanded adoption opportunities and potentially stronger recurring revenue in the ASC and broader ambulatory care market.