Celonis – Weekly Recap

Celonis is a leading process mining and process intelligence software company, and this weekly summary covers a series of updates that underscore its role in AI-enabled enterprise transformation. Over the past week, the company emphasized expanding adoption of its process intelligence and enterprise AI capabilities across multiple industries, while also advancing its go-to-market activities through sector-focused events and thought leadership content.

Celonis highlighted growing enterprise usage of its platform through several high-profile case studies and media references. Notably, Fujitsu’s AI transformation initiatives are leveraging Celonis Process Intelligence, and Renault reportedly achieved €15 million in savings using Celonis technology, demonstrating tangible cost and efficiency gains. Additional coverage in outlets such as Le MagIT, theCUBE, and Revista Byte reinforced Celonis’s positioning at the intersection of enterprise AI, process mining, and automation, and underscored its relevance in retail and other data-intensive sectors.

The company also showcased Vinmar International, a global plastics and chemicals distributor, as a reference client for end-to-end Order-to-Cash automation. Vinmar is using the Celonis platform as the foundation for autonomous operations, coordinating teams, AI initiatives, and automation workflows to fully automate its O2C process. This deployment illustrates Celonis’s ability to support complex, global supply-chain environments and to deliver operational cost reductions, error minimization, and working-capital optimization. As a large industrial client, Vinmar serves as a proof point for Celonis’s maturity in handling mission-critical, end-to-end process automation.

On the commercial and marketing front, Celonis announced a dense lineup of webinars and in‑person events across January and early February. These activities target key verticals including banking in the UAE and KSA, public sector services, healthcare and pharma, supply chain, and AI-focused logistics. Collaborations with partners such as McKinsey and NTT Data, as well as participation in an agentic AI panel at the Manifest Vegas conference, signal continued investment in go-to-market expansion and deeper penetration into regulated, high-value industries.

Celonis further reinforced its strategic narrative through thought leadership, using the rise and collapse of China’s bike-sharing boom as an example of the risks associated with rapid growth without end-to-end process ownership and real-time visibility. By framing this widely recognized failure as a case for robust process governance, the company highlighted the role of its process mining and execution management solutions in preventing oversupply, waste, and operational breakdowns.

Collectively, these developments point to strengthening validation of Celonis’s technology, expanding reference deployments in complex global environments, and an active push into AI-driven use cases and high-value verticals. While no financial metrics were disclosed, the combination of concrete customer outcomes, broad media visibility, and targeted go-to-market initiatives suggests a constructive outlook for Celonis’s medium-term growth and competitive position in the enterprise process intelligence market. Overall, it was a positive week for Celonis, marked by deeper enterprise engagement, enhanced brand positioning in AI and automation, and continued investment in market development.