According to a recent LinkedIn post from Augmentt, the company is promoting an upcoming Everything MSP webinar focused on monetizing Microsoft 365 security services. The post indicates that Augmentt’s Rex Tudayan plans to address how managed service providers can identify client security gaps, initiate more effective sales discussions, and convert one-time audits into recurring service offerings.
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The content suggests Augmentt is positioning its expertise and tooling around Microsoft 365 security as a framework for MSPs to build repeatable revenue streams. For investors, this emphasis on enabling recurring services points to a strategy aligned with subscription and managed-service economics, which can support more stable, higher-margin growth and strengthen Augmentt’s role within the MSP ecosystem.
By framing security as a proactive, ongoing service rather than a reactive expense, the post implies potential for deeper customer engagement and higher lifetime value among MSP partners. If the webinar successfully drives adoption of Augmentt’s approach or platform, it could enhance the company’s competitive position in the cloud and SaaS security management niche and expand its addressable market among Microsoft-focused service providers.