According to a recent LinkedIn post from Allure Security, the company is drawing attention to the accelerating role of artificial intelligence in enabling large-scale phishing and fraud. The post cites IBM research indicating AI can now generate phishing campaigns in minutes that previously required 16 hours of human expert work.
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The company’s LinkedIn post highlights projections from Deloitte that AI-enabled fraud could reach $40 billion by 2027 and notes studies suggesting AI-generated phishing emails achieve a 54% click-through rate versus 12% for traditional methods. The post also references high-profile deepfake and voice-cloning incidents involving Arup and Ferrari leadership as evidence that the risk is already material.
The post suggests that industry analysts, including Gartner, are formalizing this threat category under the term “disinformation security,” which has been identified as a Top 10 Strategic Technology Trend for 2025. Allure Security links to its own analysis arguing that the economics of fraud have shifted structurally due to AI, implying that demand for tools to detect and mitigate digital deception could rise.
For investors, the emphasis on AI-driven fraud and disinformation security points to a potentially expanding market segment within cybersecurity and risk management. If Allure Security is positioned with technologies that address phishing, deepfakes, and related threats, growing awareness of these risks and their projected financial impact may support long-term demand for the company’s solutions and strengthen its competitive standing in a niche but rapidly developing area.