Meta Platforms (META) has reportedly hired Alan Dye, Apple’s (AAPL) top design executive and head of user interface design at the iPhone maker.
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The poaching of Dye represents a big talent acquisition on the part of Meta and highlights its growing focus on artificial intelligence (AI)-powered consumer devices. Dye, who has led Apple’s user interface design team since 2015, will join Meta Platforms early in the new year.
Apple is promoting Stephen Lemay, a veteran designer at the company, to replace Dye and fill the vacated role. Apple confirmed the personnel change in an article published by Bloomberg. “Steve Lemay has played a key role in the design of every major Apple interface since 1999,” said Apple CEO Tim Cook.
War for Talent
The war for talent among hyperscalers and technology concerns is heating up as they race to bring AI products and models to market. Earlier this year, Meta Platforms garnered attention for offering AI researchers and engineers millions of dollars in starting salary and bonuses to join the company.
The luring of Alan Dye away from Apple comes as Meta expands beyond its social media platforms such as Facebook and Instagram to focus more on consumer devices. The company has launched AI-powered smart glasses, virtual reality headsets and other devices in recent years. At Apple, Dye was involved in how consumers interact with its iPhone and iPad tablet.
Is AAPL Stock a Buy?
The stock of Apple has a consensus Moderate Buy rating among 35 Wall Street analysts. That rating is based on 21 Buy, 12 Hold, and two Sell recommendations issued in the last three months. The average AAPL price target of $289.49 implies 1.90% upside from current levels.

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