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Mark Mahaney Weighs In on Netflix Stock After Upfront Event

Mark Mahaney Weighs In on Netflix Stock After Upfront Event

As Netflix (NASDAQ:NFLX) rolled out its Upfront presentation in New York City last week, the company once again highlighted just how much its business has evolved beyond traditional streaming. With a growing footprint across films, scripted series, live events, sports, and advertising, Netflix’s annual showcase has turned into one of the entertainment industry’s most closely watched presentations.

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The upfronts give media companies an opportunity to unveil upcoming programming while courting advertising dollars, and Netflix arrived with no shortage of announcements. The company introduced new movies and scripted series, extended several fan-favorite franchises, and continued building out its live sports ambitions, including its growing NFL relationship.

For Wall Street, the presentation reinforced confidence in Netflix’s broader growth story. You can count Evercore ISI analyst Mark Mahaney among those who walked away even more optimistic following the presentation.

“We continue to view NFLX as a high-quality asset and a global leader,” the 5-star analyst said.

Mahaney pointed to what he calls Netflix’s “Five Mores” – more users, more ad surfaces, more countries, more NFL, and more content. Combined with what he described as “constructive” progress on the company’s advertising technology, those trends left him even more confident in Netflix’s long-term growth outlook.

For instance, the analyst cites the company’s 250 million monthly average viewers for its ad-supported tier, a big jump from the 190 million in November 2025 (“more than we expected!”). He’s also high on Netflix’s new advertising formats, the expansion of its ad-supported plans in 15 new countries around the world, and the three NFL games the company will be televising (including the first-ever Thanksgiving eve game).

Of course, there’s also the scripted series that have become part of the company’s DNA. Netflix announced 40 at Upfront, including the return of the massively popular Bridgerton.

“Netflix influences the zeitgeist in a way that practically no other media platform has been able to do,” states Mahaney, adding that a Unilever/Bridgerton campaign delivered more than 1 billion impressions and brought +60% new shoppers for Dove.

Mahaney posits that NFLX is a “Dislocated High Quality” stock, one that possesses a strong potential for a material re-rating of its price-to-earnings multiple to 30x. And that makes it an easy conclusion.

“A very attractive risk-reward,” sums up Mahaney, who assigns NFLX an Outperform rating. His price target of $115 implies 31%. (To watch Mahaney’s track record, click here)

That’s roughly where the rest of Wall Street stands as well. With 27 Buys and 8 Holds, NFLX enjoys a Strong Buy consensus rating. Its 12-month average price target of $115.89 points to 33% upside in the year ahead. (See NFLX stock forecast)

Disclaimer: The opinions expressed in this article are solely those of the featured analyst. The content is intended to be used for informational purposes only. It is very important to do your own analysis before making any investment.

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