New insider activity at VF ( (VFC) ) has taken place on February 12, 2026.
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Director Juliana Chugg of VF has recently sold 6,678 shares of VF stock in a transaction totaling $142,241, signaling a notable insider move that may draw attention from investors watching executive trading activity.
Recent Updates on VFC stock
VF Corp. shares saw active trading as options flow turned sharply bearish, with put volume far above normal ahead of earnings due May 20, suggesting heightened hedging or speculation despite improving fundamentals. The shift comes after Q3 results beat revenue and operating income guidance, driven by stronger North Face and Timberland performance, DTC and e-commerce growth, and debt reduction, which have underpinned analysts’ more constructive long‑term outlook while they still factor in Vans weakness, international softness, and tariff headwinds when revising price assumptions.
Spark’s Take on VFC Stock
According to Spark, TipRanks’ AI Analyst, VFC is a Neutral.
The score is held back primarily by stressed financial quality—high leverage and negative TTM operating/free cash flow—despite improved revenue and a return to modest profitability. Offsetting this is a more constructive earnings outlook (margin/cash flow and deleveraging targets) and improving technical momentum, while valuation remains a headwind due to the very high P/E.
To see Spark’s full report on VFC stock, click here.
More about VF
YTD Price Performance: 16.70%
Average Trading Volume: 6,669,933
Technical Sentiment Signal: Buy
Current Market Cap: $8.18B

