New insider activity at Procter & Gamble ( (PG) ) has taken place on February 4, 2026.
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Francisco Ma. Fatima, CEO of Baby, Feminine & Family Care at Procter & Gamble, has executed a significant stock transaction, selling 8,000 shares of Procter & Gamble stock. The total value of this sale amounts to $1,264,000, highlighting a sizable insider move within the company’s leadership ranks.
Spark’s Take on PG Stock
According to Spark, TipRanks’ AI Analyst, PG is a Outperform.
The score is driven primarily by PG’s strong profitability and returns on equity, supported by maintained guidance and continued shareholder returns. The rating is tempered by weakening recent free-cash-flow momentum, mixed technical setup (below the 200-day average and stretched oscillators), and a valuation that is reasonable but not clearly discounted.
To see Spark’s full report on PG stock, click here.
More about Procter & Gamble
YTD Price Performance: 9.15%
Average Trading Volume: 10,778,207
Technical Sentiment Signal: Buy
Current Market Cap: $356B