Google (GOOGL) has launched a new experimental app called Doppl through its Google Labs platform, as the tech giant continues to add various AI features. The app is designed to help people see how different outfits might look on them by using virtual try-on technology. Indeed, users can create a digital, animated version of themselves and visualize how clothes would appear on their body, making it easier and more enjoyable to explore personal style using AI.
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Doppl builds on a feature introduced in May through Google Shopping, where users could try on billions of clothing items by uploading a photo. However, this new app takes things further. In fact, it lets users upload photos or screenshots of outfits they see and try them on virtually. One standout feature is that Doppl can turn those images into short, AI-generated videos, which show how the clothing might move in real life and give a better sense of how the outfit could feel.
Nevertheless, since Doppl is still in an early testing phase as part of Google Labs, there are some limitations. The fit and appearance of the clothing might not always be accurate, and fine details can sometimes be off. Still, it shows that Google is investing in the development of artificial intelligence for everyday tools like fashion and shopping. It is also worth noting that the company is encouraging feedback from users in order to improve the app and shape its future direction.
Is Google Stock a Good Buy?
Turning to Wall Street, analysts have a Strong Buy consensus rating on GOOGL stock based on 30 Buys and nine Holds assigned in the past three months. Furthermore, the average GOOGL price target of $200.06 per share implies 13.3% upside potential from current levels.
