Yunji Inc ( (YJ) ) has released its Q2 earnings. Here is a breakdown of the information Yunji Inc presented to its investors.
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Yunji Inc. is a leading social e-commerce platform in China, known for its unique membership-based model that leverages social interactions to offer high-quality products at attractive prices across various categories. The company utilizes advanced technologies like big data and AI to enhance user experience and promote its platform.
In the first half of 2025, Yunji Inc. reported a decline in total revenues to RMB158.3 million, down from RMB233.8 million in the same period of 2024. This decrease was attributed to soft consumer confidence and strategic adjustments in product and supplier selection. Despite the revenue drop, the company maintained a high repeat purchase rate of 71%.
Key financial metrics showed a decrease in operating costs by 31.2% to RMB83.5 million, while operating expenses rose by 20.3% to RMB179.4 million. The company experienced a significant increase in general and administrative expenses due to higher allowances for credit losses. Yunji’s net loss widened to RMB100.7 million, compared to RMB8.0 million in the first half of 2024.
Yunji’s management remains focused on strategic transformation towards organic living, aiming to deepen customer engagement through high-margin, high-retention categories. They are also optimizing cost structures and expanding user acquisition channels to support sustainable growth.
Looking ahead, Yunji Inc. is committed to maintaining financial discipline and improving profitability, while continuing to refine its product offerings and enhance its platform to deliver greater value to its members.