Wix.com Ltd. Reports Strong Q2 2025 Growth

Wix.com Ltd ( (WIX) ) has released its Q2 earnings. Here is a breakdown of the information Wix.com Ltd presented to its investors.

Wix.com Ltd. is a leading global platform for creating, managing, and growing a complete digital presence, offering advanced AI-powered website building and no-code application creation through its Base44 acquisition.

In its second-quarter 2025 earnings report, Wix.com Ltd. announced significant improvements in business fundamentals, highlighted by a 12% year-over-year increase in total revenue to $489.9 million. The company also reported a milestone acquisition of Base44, expanding its market opportunity into application development.

Key financial metrics showed robust growth, with creative subscriptions revenue rising by 11% year-over-year to $345.5 million and business solutions revenue increasing by 17% to $144.5 million. The acquisition of Base44 is expected to contribute significantly to Wix’s annual recurring revenue, with projections of reaching $40 to $50 million by year-end. Additionally, the company’s gross margin on a GAAP basis stood at 69%, reflecting strong operational efficiency.

Wix’s strategic focus on AI-powered tools and new market expansion is expected to drive further growth in the second half of 2025 and beyond. The company has raised its full-year bookings outlook to $2,040 – $2,075 million, anticipating continued momentum from new user cohorts and the integration of Base44.

Looking ahead, Wix’s management remains optimistic about accelerating growth, supported by strong demand and strategic investments in AI and new markets. The company aims to continue enhancing its platform capabilities, positioning itself for sustained growth in 2026 and beyond.