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Tuniu Posts Q4 2025 Profit and Full-Year Growth as Packaged Tours Surge

Story Highlights
  • Tuniu returned to profitability in Q4 2025 as net revenues rose 20.3% and packaged-tour sales jumped 35.3%.
  • For full-year 2025, Tuniu grew revenue 12.5% but saw lower profit, while maintaining non-GAAP profitability and strong liquidity.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Tuniu Posts Q4 2025 Profit and Full-Year Growth as Packaged Tours Surge

Meet Samuel – Your Personal Investing Prophet

Tuniu ( (TOUR) ) has provided an announcement.

On March 5, 2026, Tuniu reported unaudited results for the fourth quarter and full year 2025, showing a sharp fourth-quarter rebound with net revenues up 20.3% year over year to RMB123.5 million and package-tour revenues up 35.3%. The company swung to a quarterly net profit of RMB1.5 million from a RMB25.1 million loss a year earlier, aided by cost controls that lowered operating expenses 16.4% despite higher revenue.

For full-year 2025, Tuniu’s net revenues rose 12.5% to RMB578.0 million, driven by a 21.1% increase in packaged-tour sales even as other revenues declined. However, higher cost of revenues and rising operating expenses compressed profitability, with operating income dropping to RMB11.2 million and net income to RMB29.7 million, though the firm maintained its third consecutive year of non-GAAP profitability and ended 2025 with a strong RMB1.1 billion cash and investment position.

Management highlighted a proactive product strategy, an open channel approach and technology-enabled efficiency gains as key growth drivers in 2025. The continued profitability, improved fourth-quarter performance and sizable liquidity base underpin Tuniu’s efforts to enhance performance and returns, reinforcing its competitive position in China’s recovering leisure travel market and providing support for its newly announced shareholder return plan.

The most recent analyst rating on (TOUR) stock is a Hold with a $0.73 price target. To see the full list of analyst forecasts on Tuniu stock, see the TOUR Stock Forecast page.

Spark’s Take on TOUR Stock

According to Spark, TipRanks’ AI Analyst, TOUR is a Neutral.

Tuniu’s overall stock score reflects a positive financial performance with improving profitability and revenue growth. The earnings call provided optimistic guidance, although technical analysis indicates a bearish trend. The valuation is fair with a strong dividend yield. The company needs to address challenges in maintaining cash flow and managing operating expenses to sustain growth.

To see Spark’s full report on TOUR stock, click here.

More about Tuniu

Tuniu Corporation is a leading online leisure travel company in China, focusing on packaged tours, including organized and self-guided trips. Listed on Nasdaq under the ticker TOUR, the company targets Chinese consumers seeking domestic and international leisure travel products sold through its online platform and open sales channels.

Average Trading Volume: 146,088

Technical Sentiment Signal: Sell

Current Market Cap: $79.6M

For detailed information about TOUR stock, go to TipRanks’ Stock Analysis page.

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