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Trustpilot rides AI tailwinds to record 2025 results and higher margin targets

Story Highlights
  • Trustpilot leveraged surging AI-driven traffic in 2025, reinforcing its position as a leading open review platform and key data source for AI-powered digital services.
  • The group delivered record bookings, revenue and sharply higher EBITDA, boosted shareholder returns via buybacks, and raised medium-term margin targets on the back of strong operational momentum.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Trustpilot rides AI tailwinds to record 2025 results and higher margin targets

Meet Samuel – Your Personal Investing Prophet

An announcement from Trustpilot Group Plc ( (GB:TRST) ) is now available.

Trustpilot’s CEO Adrian Blair told shareholders at the 2026 annual general meeting that 2025 was a standout year, underscoring the growing importance of its open review platform in an AI-driven digital economy. The company is seeing surging traffic from AI tools, with AI-driven click-throughs rising nearly fifteen-fold and Trustpilot ranked among the most cited domains on ChatGPT, reinforcing its role as a key source of online reputation data.

Financial performance hit record levels, with bookings up 18% in constant currency to $291 million, revenue reaching $261 million and adjusted EBITDA jumping 69% to $40.7 million, lifting the margin to 15.6%. Trustpilot’s consumer “flywheel” continued to accelerate, as active reviews climbed 20% to 361 million, while the group returned $71.6 million to investors via buybacks, announced a further $30 million programme and raised medium-term profitability targets to an adjusted EBITDA margin of 25% by 2028 and 30% by 2030.

The company highlighted the AI tailwind as a structural advantage, arguing that businesses increasingly rely on Trustpilot to remain visible in AI-powered search and discovery environments. Management signalled confidence in sustaining growth and margin expansion, ahead of a scheduled first-half trading update on 16 July 2026, a timetable that will be closely watched by investors assessing execution against its upgraded targets.

The most recent analyst rating on (GB:TRST) stock is a Hold with a £275.00 price target. To see the full list of analyst forecasts on Trustpilot Group Plc stock, see the GB:TRST Stock Forecast page.

Spark’s Take on TRST Stock

According to Spark, TipRanks’ AI Analyst, TRST is a Neutral.

The score is driven by improving financial performance and strong cash generation, supported by bullish technical trend signals. Offsetting this are a major balance-sheet concern (negative equity in 2025) and a very expensive valuation (P/E ~114), which together increase risk and limit upside confidence.

To see Spark’s full report on TRST stock, click here.

More about Trustpilot Group Plc

Trustpilot Group Plc operates the world’s largest open customer feedback platform, connecting consumers and businesses through online reviews. Founded in 2007, the company positions itself as an independent and impartial arbiter of trust, helping users make informed choices while enabling companies to build credibility and improve performance. It hosts more than 361 million reviews and delivers around 160 billion annual TrustBox impressions, supported by over 1,000 employees across hubs in Copenhagen, Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.

Average Trading Volume: 3,055,536

Technical Sentiment Signal: Strong Buy

Current Market Cap: £931.2M

See more insights into TRST stock on TipRanks’ Stock Analysis page.

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