truLOCAL Sees 193% Surge in Subscriptions Amid ‘Support Local’ Movement

Emerge Commerce Ltd ( (TSE:ECOM) ) just unveiled an announcement.

truLOCAL, a brand under EMERGE Commerce Ltd, reported a significant 193% increase in net new subscriptions in February 2025, driven by the ‘Support Local’ movement in Canada. This surge, despite February being a shorter month, marks the highest net new subscriptions since May 2020. The brand also benefited from a 20% reduction in customer acquisition costs, indicating stronger brand appeal. In response to these positive trends, truLOCAL has intensified its advertising efforts to expand market share, launching a campaign in reaction to U.S. tariffs, and is experiencing strong year-over-year revenue growth.

More about Emerge Commerce Ltd

EMERGE Commerce Ltd is a Canadian premium e-commerce brand portfolio that focuses on subscription and marketplace e-commerce properties. It provides offerings across grocery and golf verticals, with brands such as truLOCAL, a premium meat and seafood subscription service connecting local farmers with a health-conscious audience, and golf-related businesses like UnderPar and JustGolfStuff.

YTD Price Performance: -10.0%

Average Trading Volume: 221,783

Technical Sentiment Consensus Rating: Hold

Current Market Cap: C$6.26M

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