TrueCar Announces Merger Agreement with Fair Holdings

TrueCar ( (TRUE) ) has shared an announcement.

On October 14, 2025, TrueCar, Inc. announced a merger agreement with Fair Holdings, Inc., where TrueCar will become a wholly-owned subsidiary of Fair Holdings. This merger is backed by an equity commitment from Alpha Auto 2, LLC and led by TrueCar’s founder, Scott Painter. A special meeting for stockholders to vote on the merger is scheduled for December 22, 2025. Additionally, Auto Holdings, LLC, an affiliate of AutoNation, Inc., has agreed to vote its shares in favor of the merger proposal, representing approximately 6.0% of TrueCar’s common stock.

The most recent analyst rating on (TRUE) stock is a Hold with a $2.00 price target. To see the full list of analyst forecasts on TrueCar stock, see the TRUE Stock Forecast page.

Spark’s Take on TRUE Stock

According to Spark, TipRanks’ AI Analyst, TRUE is a Neutral.

TrueCar’s overall stock score reflects significant financial challenges, particularly in profitability and cash flow generation. While technical analysis provides some positive signals, the negative valuation metrics and lack of earnings call data further weigh down the score. The company needs to address its operational inefficiencies and improve its financial health to enhance its stock performance.

To see Spark’s full report on TRUE stock, click here.

More about TrueCar

TrueCar, Inc. operates in the automotive industry, primarily offering a digital automotive marketplace that connects consumers with dealers. The company focuses on providing transparent pricing information and facilitating car buying and selling processes.

Average Trading Volume: 759,925

Technical Sentiment Signal: Sell

Current Market Cap: $193M

For an in-depth examination of TRUE stock, go to TipRanks’ Overview page.