Strategy Expands Bitcoin Holdings Through New Equity Issuance

Strategy ( (MSTR) ) has provided an update.

On January 12, 2026, Strategy Inc. reported that between January 5 and January 11, 2026, it raised approximately $1.25 billion in net proceeds through its at-the-market offering program, primarily via the sale of about 1.19 million shares of its 10.00% Series A Perpetual Strife Preferred Stock (STRC) and 6.83 million shares of its Class A common stock (MSTR), while leaving substantial additional capacity available for future issuance across its preferred and common securities. Over the same period, the company used roughly $1.25 billion of these proceeds to acquire 13,627 bitcoin at an average price of $91,519, bringing its total holdings to 687,410 bitcoin at an aggregate purchase cost of $51.8 billion and an average purchase price of $75,353, underscoring its continued aggressive balance-sheet concentration in bitcoin and the significance of ongoing equity issuance for funding this strategy, with implications for existing shareholders’ dilution and the firm’s risk profile.

The most recent analyst rating on (MSTR) stock is a Buy with a $268.00 price target. To see the full list of analyst forecasts on Strategy stock, see the MSTR Stock Forecast page.

Spark’s Take on MSTR Stock

According to Spark, TipRanks’ AI Analyst, MSTR is a Neutral.

The score is held down primarily by weak financial statement quality (negative profitability and challenging operating/free cash flow) and bearish technicals (below key moving averages with negative MACD). Offsetting factors include favorable headline valuation (low P/E and high yield) and a generally positive earnings-call narrative around improved reported results and Bitcoin-driven strategy, though corporate updates add dilution/volatility risk.

To see Spark’s full report on MSTR stock, click here.

More about Strategy

Strategy Inc. operates as a publicly traded company that actively manages holdings in bitcoin and multiple classes of preferred and common stock, using its capital markets activities as a key part of its corporate and treasury strategy. The company provides detailed, ongoing disclosure of its securities activity, bitcoin transactions, and key performance metrics through a dashboard on its website, positioning itself as transparent to investors and market participants regarding both its digital asset exposure and financing operations.

Average Trading Volume: 17,438,333

Technical Sentiment Signal: Sell

Current Market Cap: $45.21B

Find detailed analytics on MSTR stock on TipRanks’ Stock Analysis page.