Software Circle Acquires Be The Brand for £3.5m
Company Announcements

Software Circle Acquires Be The Brand for £3.5m

Grafenia (GB:SFT) has released an update.

Software Circle PLC has announced the acquisition of Be The Brand Experience Limited, a London-based provider of marketing compliance and digital asset management solutions, for a total of £3.5m, with the aim of enhancing earnings and cash flow. The deal includes an initial payment of £2.8m and a deferred £0.7m to be paid on the acquisition’s first anniversary. The acquisition aligns with Software Circle’s strategy of acquiring vertical market software companies and is part of a broader initiative to restructure their balance sheet and facilitate future M&A activity.

For further insights into GB:SFT stock, check out TipRanks’ Stock Analysis page.

Related Articles
TipRanks UK Auto-Generated NewsdeskSoftware Circle Announces AGM Results and Board Revamp
TipRanks UK Auto-Generated NewsdeskSoftware Circle PLC Reveals Executive Reshuffle & Growth
TipRanks UK Auto-Generated NewsdeskSoftware Circle PLC Reports Major Shareholding Changes
Looking for investment ideas? Subscribe to our Smart Investor newsletter for weekly expert stock picks!
Get real-time notifications on news & analysis, curated for your stock watchlist. Download the TipRanks app today! Get the App