Shiseido Announces Major Executive Reshuffle for 2025
Company Announcements

Shiseido Announces Major Executive Reshuffle for 2025

Shiseido Company,Limited (JP:4911) has released an update.

Shiseido Company, Limited is set to undergo a significant change in its executive structure beginning January 1, 2025, aimed at driving sustainable profitable growth and establishing a resilient business framework. The reorganization will eliminate hierarchical titles such as executive vice president or senior executive officer to encourage a more collaborative environment. Key positions have been announced, including Kentaro Fujiwara as President and CEO, and Echo Lo as Chief Brand Officer for brand SHISEIDO.

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