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ScottsMiracle-Gro Divests Hawthorne to Refocus on Core

Story Highlights
  • On April 8, 2026, ScottsMiracle-Gro sold its Hawthorne unit to Vireo Growth for shares and warrants.
  • The divestiture sharpens focus on core lawn and garden, aids margin recovery, and maintains 2026 guidance.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
ScottsMiracle-Gro Divests Hawthorne to Refocus on Core

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An announcement from Scotts Miracle-Gro Company ( (SMG) ) is now available.

On April 8, 2026, ScottsMiracle-Gro completed the sale of its Hawthorne Gardening Company subsidiary, which supplies nutrients, lighting and materials for indoor and hydroponic gardening in North America, to Vireo Growth in exchange for Vireo shares and warrants. The shares are being held by an independent strategic partner and will be reflected among ScottsMiracle-Gro’s investments, while the company reaffirmed its fiscal 2026 guidance, noting that the divestiture will not affect its full-year outlook.

Management said divesting Hawthorne advances its strategy to sharpen focus on its core North American consumer lawn and garden business, improve margins and support long-term growth and innovation. Hawthorne’s results have been classified as discontinued operations since the first quarter of fiscal 2026, and Vireo has nominated Hawthorne head and ScottsMiracle-Gro executive vice president Chris Hagedorn to its board, signaling an ongoing strategic link as Vireo pursues growth in cannabis consumer brands and cultivation supplies.

The most recent analyst rating on (SMG) stock is a Buy with a $72.00 price target. To see the full list of analyst forecasts on Scotts Miracle-Gro Company stock, see the SMG Stock Forecast page.

Spark’s Take on SMG Stock

According to Spark, TipRanks’ AI Analyst, SMG is a Neutral.

The score is held back primarily by balance-sheet risk (negative equity and high debt) despite improved profitability and strong free cash flow. Technicals are supportive with an established uptrend, while valuation is mixed—high P/E offset by a solid dividend. Earnings-call guidance and improving leverage add confidence, but near-term losses, impairment, and execution requirements keep risk elevated.

To see Spark’s full report on SMG stock, click here.

More about Scotts Miracle-Gro Company

The Scotts Miracle-Gro Company is a leading North American marketer of branded consumer lawn and garden products, generating about $3.4 billion in annual sales. Its portfolio includes market-leading Scotts, Miracle-Gro, Ortho and Tomcat brands, with a focus on lawn care, gardening and pest control products for residential consumers.

Average Trading Volume: 936,092

Technical Sentiment Signal: Buy

Current Market Cap: $3.7B

See more insights into SMG stock on TipRanks’ Stock Analysis page.

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