Rlx Technology, Inc. ( (RLX) ) has released its Q2 earnings. Here is a breakdown of the information Rlx Technology, Inc. presented to its investors.
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RLX Technology Inc. is a leading global branded e-vapor company, known for its strong in-house technology and product development capabilities, catering to the needs of adult smokers worldwide.
In its latest earnings report for the second quarter of 2025, RLX Technology announced a significant growth in net revenues, reaching RMB880.0 million (US$122.8 million), driven by its international market expansion. The company also reported a notable increase in both GAAP and non-GAAP net income compared to the same period last year.
Key financial highlights include a 40.3% year-over-year increase in net revenues and a 147.6% rise in non-GAAP income from operations. The gross margin improved to 27.5%, attributed to favorable changes in revenue mix and margin improvements in selected Asian countries. Operating expenses saw a slight increase due to higher salaries and welfare expenses, but this was offset by a decrease in share-based compensation expenses.
The company remains optimistic about its future, with management expressing confidence in navigating the evolving regulatory landscape and consumer behavior. RLX Technology aims to continue its international expansion and strengthen its market position through strategic partnerships and compliance with global standards.
Looking ahead, RLX Technology is focused on sustainable growth and innovation, aiming to create long-term value for its stakeholders as it shapes the future of the global e-vapor industry.