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Perion’s Outmax AI Cuts Bouygues Telecom Acquisition Costs by 34% in May 2026 Deployment

Story Highlights
  • Perion’s Outmax AI agent helped Bouygues Telecom cut Fiber-to-the-Home acquisition costs by 34% and campaign carbon intensity by 51%.
  • The Bouygues Telecom rollout validates Perion’s AI-native execution strategy, embedding Outmax as always-on infrastructure and extending it beyond Meta into more channels.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Perion’s Outmax AI Cuts Bouygues Telecom Acquisition Costs by 34% in May 2026 Deployment

Meet Samuel – Your Personal Investing Prophet

An announcement from Perion Network ( (PERI) ) is now available.

On May 13, 2026, Perion Network announced that French operator Bouygues Telecom has deployed Perion’s Outmax AI agent across always-on marketing campaigns, initially focusing on a Fiber-to-the-Home acquisition effort. The deployment delivered a 34% reduction in customer acquisition costs and cut campaign carbon intensity by 51%, while preserving premium inventory access and improving engagement.

Outmax was embedded directly into Bouygues Telecom’s media operations inside closed platforms such as Meta, where it dynamically shifted between branding and performance objectives to optimize full-funnel KPIs in real time. The rollout underscores Perion’s strategy to position Outmax as an autonomous execution infrastructure layer, supports its land-and-expand model with enterprise clients, and is now being extended by Bouygues Telecom into additional media channels.

The most recent analyst rating on (PERI) stock is a Buy with a $14.00 price target. To see the full list of analyst forecasts on Perion Network stock, see the PERI Stock Forecast page.

Spark’s Take on PERI Stock

According to Spark, TipRanks’ AI Analyst, PERI is a Neutral.

The score is held back mainly by weakened financial performance (profitability deterioration and revenue volatility) and bearish technicals. Offsetting factors are a strong balance sheet with low leverage, improving cash flow generation, and an earnings call that emphasized a credible margin/cash-flow turnaround with actionable 2026 guidance and longer-term targets, though near-term visibility and legacy declines remain key risks.

To see Spark’s full report on PERI stock, click here.

More about Perion Network

Perion Network Ltd. is an advanced advertising-technology company that delivers AI-native media execution across connected TV, digital out-of-home, commerce and retail media, social, and broader digital channels. Powered by its proprietary Outmax AI engine, Perion serves brands, agencies and retailers seeking to optimize ad spend, performance and measurable outcomes at scale.

Average Trading Volume: 378,002

Technical Sentiment Signal: Hold

Current Market Cap: $405.5M

For an in-depth examination of PERI stock, go to TipRanks’ Overview page.

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