Perion Network Unveils ‘Perion One’ Strategy for AdTech Transformation

Perion Network ( (PERI) ) has shared an announcement.

On February 3, 2025, Perion Network announced the launch of its ‘Perion One’ strategy, which aims to unify its brands and technologies into a single platform. This transformation is intended to optimize the company’s structure for growth, leveraging AI to address marketing challenges and establish Perion as a premier solutions provider in the AdTech industry. The initiative includes bolstering the leadership team with experienced executives, enhancing the company’s capabilities to deliver comprehensive solutions to clients, and is expected to improve customer retention and revenue generation.

More about Perion Network

Perion Network Ltd. is a leader in advanced technology solutions for modern advertising, providing comprehensive digital advertising platforms. Its offerings are designed to enhance marketing effectiveness across major digital channels, serving agencies, brands, and retailers.

YTD Price Performance: 3.11%

Average Trading Volume: 321,661

Technical Sentiment Consensus Rating: Buy

Current Market Cap: $423.9M

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