Perion Network Launches Anyplace TV for Enhanced Video Ads

Perion Network (PERI) has released an update.

Perion Network has launched Anyplace TV, a new programmatic solution that enables advertisers to extend the reach of their video and CTV campaigns to digital out-of-home (DOOH) environments globally. This innovative platform helps brands unify their advertising strategies, offering guaranteed viewability, extensive reach, and real-time optimization for increased campaign effectiveness. By bridging the gap between traditional video channels and DOOH, Perion aims to enhance advertisers’ efficiency and impact in a rapidly growing video advertising market.

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