tiprankstipranks
Trending News
More News >

Perion Network Adopts Unified ID 2.0 for Enhanced Audience Targeting

Story Highlights
Perion Network Adopts Unified ID 2.0 for Enhanced Audience Targeting

Perion Network ( (PERI) ) has provided an announcement.

On March 17, 2025, Perion Network Ltd. announced its adoption of Unified ID 2.0, powered by The Trade Desk, to improve audience targeting in a cookieless environment. This move aligns with Perion’s strategy to enhance digital marketing effectiveness and ensure user privacy, reinforcing its industry position and commitment to responsible data practices.

More about Perion Network

Perion Network Ltd. is a leader in advanced technology that addresses the complexities of modern advertising. Through its Perion One platform, the company provides solutions that enhance digital advertising effectiveness by connecting data, creative, and channels. Perion focuses on helping agencies, brands, and retailers achieve better marketing results across digital channels.

YTD Price Performance: 0.69%

Average Trading Volume: 422,274

Technical Sentiment Consensus Rating: Buy

Current Market Cap: $413.9M

For an in-depth examination of PERI stock, go to TipRanks’ Stock Analysis page.

Disclaimer & DisclosureReport an Issue

Looking for investment ideas? Subscribe to our Smart Investor newsletter for weekly expert stock picks!
Get real-time notifications on news & analysis, curated for your stock watchlist. Download the TipRanks app today! Get the App