NextTrip Launches JOURNY Wedding Series ‘I DO’

NextTrip ( (NTRP) ) has issued an update.

On February 19, 2026, NextTrip announced that its global travel network JOURNY has greenlit production of “I DO: In Destination,” an eight-episode, one-hour wedding series hosted by former Bachelor star Ben Higgins and filmed at luxury all-inclusive resorts across Mexico and the Caribbean. The show will feature real couples in the week leading up to their destination weddings, highlighting décor, cuisine, fashion, music and cultural immersion curated by planners, artisans and resort teams.

The series is positioned as a JOURNY Original engineered for the creator-driven attention economy, combining cinematic long-form episodes with short-form and user-generated content to drive social engagement and travel intent. NextTrip aims to use the show as a travel commerce catalyst, tying emotional storytelling to bookings through its TA Pipeline platform, spotlighting resort partners via co-branded storytelling, and leveraging JOURNY’s expanded FAST and VOD reach—with distribution including GoUSA TV, KC Global Media and major smart TV platforms—to support its media-to-commerce flywheel and deepen its footprint in the destination wedding market.

The most recent analyst rating on (NTRP) stock is a Hold with a $4.50 price target. To see the full list of analyst forecasts on NextTrip stock, see the NTRP Stock Forecast page.

Spark’s Take on NTRP Stock

According to Spark, TipRanks’ AI Analyst, NTRP is a Neutral.

NextTrip’s overall stock score is primarily impacted by its poor financial performance, with significant losses and cash flow issues. While technical analysis shows some positive momentum, the valuation remains unattractive due to negative earnings. The lack of earnings call data and corporate events does not influence the score.

To see Spark’s full report on NTRP stock, click here.

More about NextTrip

NextTrip, Inc. is a technology-forward travel and media company that operates at the intersection of media and travel, using owned platforms such as JOURNY.tv and TravelMagazine.com alongside a proprietary booking and payments engine. Its portfolio includes luxury hotel platform Five Star Alliance, the TA Pipeline group travel and meetings platform, and tools that support frictionless booking for luxury individual travel, destination weddings, conferences, and concierge-managed experiences.

Average Trading Volume: 52,673

Technical Sentiment Signal: Strong Sell

Current Market Cap: $41.82M

See more data about NTRP stock on TipRanks’ Stock Analysis page.