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Moonpig Cuts Share Count with Fresh Buybacks Under £30m Programme

Story Highlights
  • Moonpig repurchased and cancelled 543,085 shares in March under its £30m buyback programme.
  • The buybacks cut Moonpig’s share count to 309.3 million, modestly boosting existing shareholders’ stakes.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Moonpig Cuts Share Count with Fresh Buybacks Under £30m Programme

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An update from Moonpig Group Plc ( (GB:MOON) ) is now available.

Moonpig Group plc has repurchased and cancelled a total of 543,085 ordinary shares between 16 and 20 March 2026 as part of its previously announced share buyback programme of up to £30m. The transactions, executed by broker RBC Europe Limited at prices mostly between about 206p and 223p per share, reduce the company’s share capital and are intended to optimise its capital structure for shareholders.

Following these buybacks, Moonpig’s total number of ordinary shares in issue with voting rights stands at 309,338,890, with no shares held in treasury. The updated share count provides the new denominator for investors’ regulatory disclosure calculations, slightly increasing existing holders’ percentage ownership and potentially signalling management’s confidence in the company’s valuation and long-term prospects.

The most recent analyst rating on (GB:MOON) stock is a Buy with a £315.00 price target. To see the full list of analyst forecasts on Moonpig Group Plc stock, see the GB:MOON Stock Forecast page.

Spark’s Take on MOON Stock

According to Spark, TipRanks’ AI Analyst, MOON is a Neutral.

Moonpig Group Plc’s overall score is driven by positive technical indicators and strategic corporate actions, such as share buybacks and leadership changes. However, financial performance concerns, particularly around profitability and leverage, weigh heavily on the score. The valuation also suggests caution due to a negative P/E ratio.

To see Spark’s full report on MOON stock, click here.

More about Moonpig Group Plc

Moonpig Group plc is a leading online greeting cards and gifting platform operating the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The company offers personalised cards, curated gifts and next-day delivery through proprietary technology platforms and apps that leverage data science to enhance customer experience and scalability.

Average Trading Volume: 868,575

Technical Sentiment Signal: Buy

Current Market Cap: £663.1M

Learn more about MOON stock on TipRanks’ Stock Analysis page.

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