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Moonpig Group Plc ( (GB:MOON) ) just unveiled an update.
Moonpig Group plc has completed the second instalment of its FY26 share buyback programme, under which RBC Europe Limited repurchased more than 14.2 million shares for around £30 million, with the shares to be cancelled. With this final tranche, Moonpig has now returned approximately £60 million to shareholders through the full FY26 buyback, signalling confidence in its financial position and capital allocation strategy.
The company’s decision to complete the programme underscores its focus on shareholder returns and balance sheet optimisation, potentially boosting earnings per share by reducing the share count. The move may also reinforce Moonpig’s standing in the online cards and gifting sector, as it continues to invest in its technology-led, data-driven platform while returning surplus capital to investors.
The most recent analyst rating on (GB:MOON) stock is a Buy with a £285.00 price target. To see the full list of analyst forecasts on Moonpig Group Plc stock, see the GB:MOON Stock Forecast page.
Spark’s Take on MOON Stock
According to Spark, TipRanks’ AI Analyst, MOON is a Neutral.
Moonpig Group Plc’s overall score is driven by positive technical indicators and strategic corporate actions, such as share buybacks and leadership changes. However, financial performance concerns, particularly around profitability and leverage, weigh heavily on the score. The valuation also suggests caution due to a negative P/E ratio.
To see Spark’s full report on MOON stock, click here.
More about Moonpig Group Plc
Moonpig Group plc is a leading online greeting cards and gifting platform, operating the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The company holds the online market leadership in greeting cards across both regions and is also the UK market leader in gift experiences, supported by proprietary technology and data-driven personalisation to enhance customer engagement and scalability.
Average Trading Volume: 1,002,643
Technical Sentiment Signal: Buy
Current Market Cap: £643.3M
Learn more about MOON stock on TipRanks’ Stock Analysis page.

