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Mirriad Advertising Grants Substantial Share Options to Staff

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Mirriad Advertising Grants Substantial Share Options to Staff

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Mirriad Advertising ( (GB:MIRI) ) has provided an announcement.

Mirriad Advertising plc has announced the grant of options over 2,167,500,000 new ordinary shares to its staff, representing 12.70% of the company’s current issued share capital. This move is part of a strategy to incentivize and retain key management personnel while preserving cash resources, following a recent fundraise. The options, which have an exercise price of 0.01p, will vest in three equal tranches over three years. Notably, CEO Louis Wakefield and Chair James Black received significant allocations, marking a related party transaction deemed fair by independent directors. This strategic initiative aims to strengthen Mirriad’s operational stability and market positioning.

More about Mirriad Advertising

Mirriad Advertising plc is a leader in virtual product placement and in-content advertising. Its multi-patented platform allows for dynamic insertion of products and brands into various media content, including Television, SVOD/AVOD, Music, and Influencer content. The company operates in EMEA, the US, and India, creating new revenue opportunities for content owners and enhancing the viewing experience.

YTD Price Performance: -92.90%

Average Trading Volume: 1,421,468,062

Technical Sentiment Signal: Strong Sell

Current Market Cap: £1.88M

Find detailed analytics on MIRI stock on TipRanks’ Stock Analysis page.

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