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Meitu Posts Strong 2025 Revenue and Subscriber Growth on AI-Driven Product Expansion

Story Highlights
  • Meitu expanded its global subscriber base and MAUs in 2025, with strong growth in high-ARPU international markets.
  • AI integration and surging photo, video and design revenue lifted adjusted profit sharply, despite lower IFRS net income.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Meitu Posts Strong 2025 Revenue and Subscriber Growth on AI-Driven Product Expansion

Meet Samuel – Your Personal Investing Prophet

Meitu ( (HK:1357) ) has provided an announcement.

Meitu reported strong operational growth for 2025, with paying subscribers reaching 16.91 million, including 2.16 million for its fast-growing productivity tools, where international subscribers more than doubled. Monthly active users outside Mainland China surpassed 100 million, and high-ARPU regions such as Europe, the Americas and East Asia drove much of the new subscriber growth.

The company integrated its AI agent technology across most products, with the Agent feature in Designkit emerging as a key driver of billings growth by year-end. Total revenue rose 28.8% to RMB3.9 billion, led by a 41.6% surge in photo, video and design product revenue, while IFRS net profit fell 12.7% due to prior one-off gains and a 2025 non-cash convertible bond expense; on an adjusted basis, net profit jumped 64.7% to RMB965.3 million, underscoring robust underlying performance.

The most recent analyst rating on (HK:1357) stock is a Buy with a HK$16.00 price target. To see the full list of analyst forecasts on Meitu stock, see the HK:1357 Stock Forecast page.

More about Meitu

Meitu, Inc., incorporated in the Cayman Islands and operating in Hong Kong, develops photo, video and design applications, including productivity tools enhanced with AI capabilities. The company focuses on subscription-based services and advertising, with a growing international user base across Europe, the Americas and East Asia, particularly outside Mainland China.

Average Trading Volume: 63,389,715

Technical Sentiment Signal: Hold

Current Market Cap: HK$21.69B

Learn more about 1357 stock on TipRanks’ Stock Analysis page.

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