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McPherson’s Limited Transitions to New Distribution Model with Sigma Partnership

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McPherson’s Limited Transitions to New Distribution Model with Sigma Partnership

Mcpherson’S Limited ( (AU:MCP) ) has issued an update.

McPherson’s Limited has announced a strategic shift in its operating model by exiting its warehousing and direct-to-store orders, opting instead to partner with third-party logistics and pharmacy wholesalers. This transition includes a new three-year agreement with Sigma Company Limited, which will handle orders previously managed directly by McPherson’s, impacting annual revenue of approximately $50 – $55 million. This move is expected to streamline operations and potentially enhance the company’s market positioning by leveraging Sigma’s distribution capabilities.

More about Mcpherson’S Limited

McPherson’s Limited is a prominent supplier of essential health, beauty, and wellness products in Australia, with core household brands such as ‘Manicare’, ‘Lady Jayne’, ‘Dr LeWinns’, ‘Swisspers’, and ‘Fusion Health’. The company focuses on expanding these brands through pharmacy, grocery, and e-commerce channels. Additionally, McPherson’s offers a range of other popular brands in the haircare, vitamins and supplements, fragrance, and nutrition segments. Headquartered in Sydney, the company also has offices in Melbourne, Auckland, Hong Kong, and Shanghai, and is listed on the Australian Securities Exchange.

YTD Price Performance: -23.16%

Average Trading Volume: 2,500

Technical Sentiment Consensus Rating: Buy

Current Market Cap: €20.88M

See more insights into MCP stock on TipRanks’ Stock Analysis page.

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