Lytus Technologies Launches Radio Room OTT

Lytus Technologies Holdings Private Limited (LYT) has released an update.

Lytus Technologies Holdings Pvt. Ltd. has announced the launch of Radio Room, a pioneering audio OTT platform catering to the Indian diaspora with a variety of genres. Radio Room is expected to rapidly gain traction with a target of four million subscribers in its first year, leveraging Lytus’ existing customer base and expanding its language offerings. This strategic move marks Lytus’ entry into the growing digital entertainment market, with future plans to diversify into original film and television content.

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