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LifeMD Appoints Shayna Webb Dray as COO

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LifeMD Appoints Shayna Webb Dray as COO

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LifeMD ( (LFMD) ) has issued an announcement.

On July 31, 2025, LifeMD announced the appointment of Shayna Webb Dray as Chief Operating Officer, effective March 27, 2025. With over 15 years of experience in operations and supply chain management, Webb Dray has been instrumental in LifeMD’s growth, previously serving as Senior Vice President of Operations. Her leadership is expected to support LifeMD’s expansion into new verticals and enhance patient care quality. Additionally, LifeMD expanded the roles of two other executives, promoting Jessica Friedeman to Chief Marketing and Product Officer and Jacob Ellison to Chief Analytics Officer, reflecting the company’s focus on internal talent to drive innovation and growth.

The most recent analyst rating on (LFMD) stock is a Buy with a $12.00 price target. To see the full list of analyst forecasts on LifeMD stock, see the LFMD Stock Forecast page.

Spark’s Take on LFMD Stock

According to Spark, TipRanks’ AI Analyst, LFMD is a Neutral.

LifeMD’s stock score is primarily influenced by its financial performance challenges, notably persistent profitability issues and negative equity. The technical analysis indicates weak momentum, further weighing down the score. Although positive sentiment from the earnings call and strategic growth initiatives provide optimism, they are not enough to offset the fundamental financial concerns.

To see Spark’s full report on LFMD stock, click here.

More about LifeMD

LifeMD is a leading provider of virtual primary care services, offering telemedicine, laboratory and pharmacy access, and specialized treatments across over 200 conditions, including primary care, men’s and women’s health, weight management, and hormone therapy. The company utilizes a vertically integrated digital care platform, a nationwide affiliated medical group, an advanced pharmacy, and a U.S.-based patient care center to enhance access to high-quality, affordable healthcare.

Average Trading Volume: 1,675,329

Technical Sentiment Signal: Strong Buy

Current Market Cap: $463.6M

See more insights into LFMD stock on TipRanks’ Stock Analysis page.

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