Helens International Projects Profit Dip, Adapts Strategy

Helens International Holdings Company Limited (HK:9869) has released an update.

Helens International Holdings Company Limited has issued a profit alert signaling a sharp decline in its revenue and net profit for the first half of 2024, compared to the same period in 2023, due to post-COVID-19 recovery and increased global economic uncertainties. The company is adjusting its strategy by expanding its store network and launching the ‘Community Space’ business model to generate multiple revenue streams. Despite these challenges and strategic adaptations, adjusted net profit also shows a significant decrease.

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