Giordano Holds Profit Steady in First Year of Five-Year Revamp as E-Commerce Surges

An announcement from Giordano International ( (HK:0709) ) is now available.

Giordano International reported a 1.7% decline in 2025 revenue in the first year of its five-year “Beyond Boundaries” plan, with core business sales broadly flat despite geopolitical and macroeconomic headwinds. Performance was dragged by non-core brands in Indonesia and a weaker South Korean joint venture, although Southeast Asia, GCC markets, and Hong Kong outperformed in the second half, and premium line Giordano Ladies entered a growth phase.

The group’s e-commerce operations were a bright spot, delivering overall double-digit sales gains, including robust online growth in Mainland China, Hong Kong and Macau, and strong momentum in Southeast Asia and Australia, reflecting the impact of its digital-first strategy. Gross margin improved in the second half and full-year profitability was maintained, with net profit attributable to shareholders edging up to HK$217 million, as management balanced higher brand and online marketing investments with disciplined cost control and prepared to refresh the core Giordano brand in 2026.

The most recent analyst rating on (HK:0709) stock is a Hold with a HK$1.50 price target. To see the full list of analyst forecasts on Giordano International stock, see the HK:0709 Stock Forecast page.

More about Giordano International

Giordano International is a Hong Kong-based apparel retailer specializing in casual wear, with a portfolio that includes its core Giordano brand and premium womenswear line Giordano Ladies. The group operates across Mainland China, Hong Kong, Macau, Southeast Asia, the Gulf Cooperation Council markets and other regions, with a growing emphasis on e-commerce and a digital-first, omnichannel strategy.

Average Trading Volume: 910,673

Technical Sentiment Signal: Sell

Current Market Cap: HK$2.36B

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