Gannett Rebrands to USA TODAY Co., Inc.

The latest announcement is out from Gannett ( (GCI) ).

On November 18, 2025, Gannett Co., Inc. officially changed its corporate name to USA TODAY Co., Inc. and updated its NYSE trading symbol from ‘GCI’ to ‘TDAY’. This change, which did not require stockholder approval, reflects the company’s commitment to its media and digital marketing focus. The company also launched a new corporate website to align with the name change, ensuring stakeholders have access to investor relations information and corporate governance documents.

The most recent analyst rating on (GCI) stock is a Hold with a $5.10 price target. To see the full list of analyst forecasts on Gannett stock, see the GCI Stock Forecast page.

Spark’s Take on GCI Stock

According to Spark, TipRanks’ AI Analyst, GCI is a Neutral.

Gannett’s overall stock score is primarily influenced by its financial challenges, including high leverage and declining revenues. However, positive developments from the earnings call, such as debt reduction and digital growth, provide a more optimistic outlook. The stock’s valuation appears attractive, but technical indicators suggest only moderate momentum.

To see Spark’s full report on GCI stock, click here.

More about Gannett

USA TODAY Co., Inc. is a diversified media company with a significant presence at both national and local levels, focusing on empowering and enriching communities through journalism and digital marketing solutions. The company operates the USA TODAY NETWORK and local media organizations in the U.S., as well as Newsquest in the U.K., offering high-quality, unbiased journalism and digital marketing services through its brand LocaliQ.

Average Trading Volume: 1,906,623

Technical Sentiment Signal: Buy

Current Market Cap: $682.6M

For an in-depth examination of GCI stock, go to TipRanks’ Overview page.