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G5 Entertainment Hit by Revenue Drop and FX Headwinds, Cuts Dividend After 2025

Story Highlights
  • G5 Entertainment’s 2025 revenue declined while margins improved as its direct-to-consumer G5 Store grew.
  • Profitability weakened sharply on FX effects and higher marketing spend, prompting a major dividend cut.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
G5 Entertainment Hit by Revenue Drop and FX Headwinds, Cuts Dividend After 2025

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G5 Entertainment AB ( (SE:G5EN) ) has issued an update.

G5 Entertainment reported weaker results for the fourth quarter and full year 2025, with revenue down 21% in the quarter and 17% for the year in SEK terms, reflecting lower user numbers but stronger monetization per payer. Gross margin improved to over 70% as a higher share of sales came via the G5 Store, reducing commission costs and partially offsetting the revenue decline.

EBIT swung to a small loss in the fourth quarter and fell 80% for the year, heavily affected by negative currency revaluations and higher user acquisition spending as a share of revenue. Despite maintaining positive full-year earnings, the board proposed cutting the dividend to SEK 2 per share from SEK 8, signaling a more cautious capital return policy amid softer top-line trends and increased investment in growth and direct-to-consumer initiatives.

The most recent analyst rating on (SE:G5EN) stock is a Buy with a SEK100.00 price target. To see the full list of analyst forecasts on G5 Entertainment AB stock, see the SE:G5EN Stock Forecast page.

More about G5 Entertainment AB

G5 Entertainment AB is a mobile and PC game developer and publisher focused on free-to-play titles distributed through major app stores and its own G5 Store. The company increasingly emphasizes its direct-to-consumer channel to improve margins by lowering distributor commissions and enhancing control over player relationships and monetization.

Average Trading Volume: 21,427

Technical Sentiment Signal: Sell

Current Market Cap: SEK682.6M

For detailed information about G5EN stock, go to TipRanks’ Stock Analysis page.

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