Flexiroam Optimizes Marketing for Sustainable Growth in eSIM Market

An announcement from Flexiroam Ltd ( (AU:FRX) ) is now available.

Flexiroam Limited reported a cash flow update for Q2 FY25, highlighting a decrease in cash receipts compared to the previous quarter, though with a slight year-on-year increase. The company is focusing on optimizing marketing investment to enhance customer acquisition costs and customer lifetime value. Flexiroam is shifting towards cost-effective marketing strategies, reducing dependency on high-cost paid media, and aligning efforts with long-term profitability goals. The company secured a director loan to bolster working capital and is conducting a proposed rights issue to raise additional funds. Flexiroam is well-positioned to capitalize on opportunities in the growing eSIM global travel market by continuing to refine its marketing strategies and operating practices.

More about Flexiroam Ltd

Flexiroam Limited is a company that operates in the telecommunications industry, focusing on the eSIM global travel market. The company provides telecommunications products and services, including customer management tools and marketing analytics, with an emphasis on enhancing customer acquisition and retention through scalable marketing strategies.

YTD Price Performance: 0%

Average Trading Volume: 498,967

Technical Sentiment Consensus Rating: Buy

Current Market Cap: A$9.43M

For a thorough assessment of FRX stock, go to TipRanks’ Stock Analysis page.