EG7’s Big Blue Bubble Unveils T-Pain Collaboration and Clubbox Concert Feature in My Singing Monsters

Enad Global 7 AB ( (SE:EG7) ) has shared an update.

Big Blue Bubble, part of Enad Global 7, has launched a new collaboration with artist and songwriter T-Pain within its hit game My Singing Monsters, introducing the Clubbox virtual concert feature to deepen musical engagement. Clubbox offers players a concert-style experience with monster bands and headlining acts, guided by a T-Pain-inspired Monster that will debut as the first headliner this spring.

The move builds on successful 2025 collaborations with artists bbno$ and CG5, which have driven player growth and higher user engagement in My Singing Monsters into 2026. By tying a prominent artist partnership directly to a major feature addition available across app stores and Steam, Big Blue Bubble is executing EG7’s strategy to expand the franchise through high-impact, content-rich experiences that enhance the game’s appeal and stickiness for its global player base.

The most recent analyst rating on (SE:EG7) stock is a Hold with a SEK11.00 price target. To see the full list of analyst forecasts on Enad Global 7 AB stock, see the SE:EG7 Stock Forecast page.

More about Enad Global 7 AB

Enad Global 7 (EG7) is a Stockholm-headquartered group in the gaming industry that develops, markets, publishes and distributes PC, console and mobile games globally. Through studios including Daybreak Games, Piranha Games and Big Blue Bubble, the company creates original IPs and provides development services, while its Petrol and Fireshine Games units support marketing and both physical and digital publishing for major titles.

Average Trading Volume: 201,397

Technical Sentiment Signal: Buy

Current Market Cap: SEK1.38B

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