Direct Marketing MiX Accelerates Share Buybacks Under ¥300 Million Authorization

The latest announcement is out from Direct Marketing MiX Inc. ( (JP:7354) ).

Direct Marketing MiX Inc. has reported progress on a share repurchase program authorized by its board on February 13, 2026, under which it may buy back up to 1.5 million shares, or 3.23% of its issued shares excluding treasury stock, for a maximum of ¥300 million through market purchases on the Tokyo Stock Exchange. Between February 16 and February 28, 2026, the company repurchased 725,300 shares at a total cost of ¥248.6 million, indicating that a substantial portion of the authorized budget has already been deployed and underscoring management’s ongoing efforts to return capital to shareholders and potentially support the company’s share price.

As of February 28, 2026, the cumulative number of shares acquired under the program matches the volume bought during this initial period, suggesting that no additional purchases were made outside these dates so far. With the repurchase window running until May 29, 2026, Direct Marketing MiX still has limited remaining capacity under the existing authorization, and the pace and scale of any further buybacks will be closely watched by investors as an indicator of the company’s confidence in its valuation and its commitment to shareholder returns.

The most recent analyst rating on (JP:7354) stock is a Buy with a Yen395.00 price target. To see the full list of analyst forecasts on Direct Marketing MiX Inc. stock, see the JP:7354 Stock Forecast page.

More about Direct Marketing MiX Inc.

Direct Marketing MiX Inc., listed on the Standard Market of the Tokyo Stock Exchange under securities code 7354, operates in the direct marketing and related services sector. The company focuses on leveraging its capital structure and shareholder-focused financial policies, using tools such as stock repurchases to manage its equity base and enhance capital efficiency in the Japanese market.

Average Trading Volume: 230,187

Technical Sentiment Signal: Hold

Current Market Cap: Yen16.52B

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