Celsius Holdings ((CELH)) has held its Q1 earnings call. Read on for the main highlights of the call.
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Celsius Holdings’ latest earnings call struck a notably upbeat tone as management highlighted record revenue, sharply improved profitability, and successful integration of recent acquisitions. Executives acknowledged cost headwinds and some uncertainty around the pace of margin recovery, but emphasized that demand remains strong and portfolio momentum continues to outpace the broader energy drink market.
Record First Quarter Revenue
Celsius reported record first quarter revenue of $783 million, underscoring the strength of its expanded energy drink portfolio. Management credited disciplined execution across channels and geographies, pointing to broad-based gains rather than reliance on any single brand or customer.
Strong Brand-Level Performance
The core CELSIUS brand delivered net sales of $348 million, growing about 6% year over year despite SKU rationalization efforts. Newly acquired Alani Nu posted $368 million in reported net sales with roughly 60% growth, while Rockstar contributed $67 million as its integration and repositioning continue.
Portfolio Market Share Expansion
The combined portfolio captured approximately 20.9% dollar share in the four weeks ending April 12, meaning roughly one in five U.S. energy drinks sold in tracked channels came from Celsius’ brands. Management framed this share gain as evidence that its multi-brand strategy is resonating with retailers and consumers alike.
Significant Profitability Improvement
Profitability improved sharply, with GAAP net income more than doubling to $110 million from $44 million a year earlier. Adjusted EBITDA climbed to $195 million, up about $125 million year over year, and the adjusted EBITDA margin expanded to 24.9% from 21.2%, a roughly 370 basis point improvement.
Gross Margin and Operating Leverage Progress
Gross margin reached about 48.3% in the quarter, an improvement of roughly 90 basis points versus the fourth quarter, reflecting better mix and early synergy capture. Adjusted SG&A fell to about 26.4% of revenue from 31.8% in Q4, showcasing growing operating leverage as the company scales.
Integration Synergies Realized
Celsius completed the integration of Alani Nu and captured approximately $50 million in synergies, supporting both margins and reinvestment. The Rockstar integration remains on track for completion in the first half of 2026, with most SKU transitions and retail resets substantially finished.
Successful Innovation and SKU Optimization
Innovation and disciplined SKU optimization are playing a central role in sustaining growth and improving shelf productivity. Limited-time offerings like Alani’s Lime Slush and Cherry Bomb and CELSIUS fizz-free extensions have driven trial and velocity, while pruning lower-performing SKUs is boosting item-level sales.
International Expansion and Infrastructure
The company is extending its reach beyond the U.S., launching CELSIUS in Spain through a partnership with Suntory and planning a rollout in Portugal next. A new global headquarters in Dublin has been established to support international expansion and coordinate global operations.
Capital Allocation and Share Repurchase
Celsius continued to return capital to shareholders while funding growth, repurchasing roughly 700,000 shares for $24.1 million at an average price of $35.39. About $236.1 million remains under the existing $300 million repurchase authorization, with management reiterating priorities of brand investment, balance sheet strength, and disciplined capital returns.
Strategic Partnerships and Marketing Momentum
Marketing efforts are ramping up through high-visibility partnerships, including a multiyear global deal with the Aston Martin Aramco Formula 1 team. Additional music festival and motorsports activations are designed to build awareness and trial heading into the critical summer season.
Input Cost Pressures and Commodity Headwinds
Despite margin progress, executives flagged rising aluminum premiums, higher LME prices, and elevated freight, fuel, and resin costs as key headwinds. These inputs could slow the pace of gross margin recovery toward the low-50% range, making cost management and pricing discipline critical watch points.
Q2 Margin ‘Sidestep’ and Timing Uncertainty
Management cautioned that second quarter margins are expected to be essentially flat versus Q1, describing a “sidestep” before anticipated improvement. They see a stair-step advance in the second half of the year, but stressed that the exact timing depends on how commodity and logistics costs evolve.
CELSIUS Growth Moderation and SKU Rationalization
Growth for the CELSIUS brand has moderated as the company undertakes SKU rationalization and staged ACV expansion across retailers. Management noted that there are temporary trade-offs when SKU reductions outpace shelf space gains, but expects these moves to enhance long-term velocities and profitability.
Rockstar Integration and Stabilization Challenges
Rockstar remains in what management called a 2026 “stabilization” phase as integration work continues into the first half of that year. Inventory rebalancing and transition-related activities have added freight and other costs, but the company believes the platform will be better positioned once the integration is complete.
Alani Revenue and Scanner Data Complexity
Alani’s performance looked particularly strong in scanner data, showing roughly 100% growth, adjusted to about 85% on a pro forma basis. Reported revenue growth near 60% reflects mix shifts between distribution models, international contributions, and non-cash amortization items that complicate direct year-over-year comparisons.
Weather-Related and One-Time Costs
Severe winter weather in parts of the Northeast added incremental freight and freeze protection expenses during the quarter. While some of these one-time costs are now behind the company, they partially offset gross margin gains and underscore the sensitivity of logistics to extreme conditions.
Forward-Looking Guidance and Margin Roadmap
Looking ahead, Celsius expects second quarter results to build on recent resets with new innovation and seasonal marketing for CELSIUS and Alani. Management reiterated a path for gross margin to move from about 48.3% toward the low-50% range over time, with second half improvements and an additional North Carolina manufacturing line supporting a fuller benefit in 2027.
Celsius’ earnings call painted the picture of a fast-growing energy portfolio that is steadily becoming more profitable, even as cost and integration challenges linger. Investors are likely to focus on how quickly margins can reach management’s targets, but the combination of rising market share, innovation, and disciplined capital allocation suggests the growth story remains intact.

