Brighton Pier Group Anticipates Disappointing Year

The Brighton Pier (GB:PIER) has released an update.

The Brighton Pier Group PLC reports a challenging first half with poor weather conditions leading to a 29% drop in footfall and lower than expected sales. Despite efforts to boost visitor numbers, like introducing a £1 non-resident admission fee during peak times, the company anticipates a disappointing full year, with EBITDA projected to fall below market expectations. The remainder of the Group’s divisions, including Lightwater Valley and Paradise Island Adventure Golf, show more stable performances, but the Bars division struggles with the late-night sector.

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