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Bread Financial Holdings ( (BFH) ) just unveiled an announcement.
On April 23, 2026, Bread Financial reported operating metrics for the month and quarter ended March 31, 2026, highlighting modest growth in its lending portfolio and trends in credit performance. Average credit card and other loans stood at $18.04 billion for March and $18.28 billion for the quarter, reflecting year-over-year increases of 1.3% and 0.7%, respectively, underscoring steady but subdued expansion in receivables.
Net principal losses totaled $111 million for March and $331 million for the quarter, translating into annualized net principal loss rates of 7.23% and 7.33%, levels that frame current credit costs for investors monitoring consumer stress. As of March 31, 2026, 30-days-plus delinquencies were $901 million on $16.11 billion of period-end principal loans, yielding a delinquency rate of 5.59%, an improvement from 5.93% a year earlier that suggests slightly better portfolio quality despite a still-elevated loss environment.
The most recent analyst rating on (BFH) stock is a Hold with a $91.00 price target. To see the full list of analyst forecasts on Bread Financial Holdings stock, see the BFH Stock Forecast page.
Spark’s Take on BFH Stock
According to Spark, TipRanks’ AI Analyst, BFH is a Outperform.
The score is driven primarily by improving financial performance and an attractive low P/E valuation, supported by a constructive (but cautious) 2026 outlook and continued credit improvement. These positives are tempered by neutral-to-weak near-term technical momentum and ongoing sensitivity to credit/rate conditions given still-meaningful leverage and loss levels above long-term targets.
To see Spark’s full report on BFH stock, click here.
More about Bread Financial Holdings
Bread Financial Holdings, Inc., listed on the NYSE as BFH, is a tech-forward U.S. financial services company that provides personalized payment, lending and saving solutions to millions of U.S. consumers. It partners with leading brands across travel and entertainment, specialty apparel, health and beauty, jewelry, sporting goods, technology, electronics, home and furniture to offer co-brand and private-label credit cards, pay-over-time products and general-purpose cards, along with savings products.
The company focuses on delivering growth for its brand partners through tailored credit solutions that emphasize choice and value for shared customers. In addition to private-label offerings, Bread Financial issues its own branded credit cards and deposit products, aiming to empower consumer spending and savings, and in 2026 it is marking 30 years of operations in the consumer credit and payments market.
Average Trading Volume: 761,439
Technical Sentiment Signal: Buy
Current Market Cap: $3.94B
For detailed information about BFH stock, go to TipRanks’ Stock Analysis page.
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